I'm afraid we haven't explored the costs extensively. The reference to Ambronite was simply an example of a product of a similar concept but organic instead. I believe they have dropped their prices slightly now, but they are still more expensive.
Part of our mission is to create nutritionally complete, universally affordable food. By creating an organic version, although it may not be 300% increase, it would be significantly more expensive. Our goal is to reduce the cost of Huel, not increase it. We did release gluten free Huel due to popular demand, so we would never say no to ever producing an organic version.
I am not sure on costs, but they would be significant. There are so many elements that would need to be considered.
Can you educate me a little more on organic produce. If the ingredient isn't completely an 'organism' per se. Like a synthetic flavouring/vitamin etc, can it be included in an organic product? Please excuse my ignorance.