I’ve had a lot on and not been on the forum much. This is an old article, but worth a read.
Oooh I remember this catching my eye in the paper. Was odd to see a brand I’ve become so familiar with “go mainstream” and appear outside of usual targeted channels.
We do occasionally get featured in print which is quite exciting as it feels a bit more ‘real’ than when we appear in online articles! This one was in i, Telegraph and Daily Express. I wouldn’t say we are mainstream yet though