I just did the A-Z drink feedback form and unlike every other such form ive seen, didn’t have a box for final comments, any criticism, etc. it was just about the name and what I liked about it. big miss in my opinion.
Anyway, I wanted to add that the caffeine prevents me from having all but one flavour - its counter to the product in my opinion, its a product to supplement the vitamins and minerals you may be lacking or need, and also has fibre and electrolytes.
Being something targeting at improving your health - caffeine is not normally a substance prescribed for improved health nor is an essential component for the body. I think including it, and additionally targeting in some marketing as an energy drink, works against the product and does it a big disservice. I love the caffeine free cherry, I have two every single day since its inception, and I would love to have the other flavours but I do not consume caffeine regularly as it’s not helpful for me (the odd Coke, Pepsi is ok). Nor do I drink energy drinks which are widely acknowledged as very bad for your health.
I hope the product continues and reaches success if it’s currently struggling, I think they are fantastic.