Why the price of Huel powder is changing with the launch of v3.0

Hi all,

Wow, thanks for all the feedback, we’ve been locked in a room looking at your feedback and working through it.

  1. Just to confirm v2.3 will be available for a while to buy on the new Huel outlet page on Huel.com. The outlet page will be live in the next few days, simply scroll down to the footer where the link will be added. My estimate is that we will have about 2-3 months stock, but it’s tricky to know for sure and availability will vary between flavours, Professional and Gluten-free (some will be shorter, some longer).

If we see significant orders of v2.3 around the time the stock runs out we may consider creating more stock. :slight_smile:

  1. I’ve seen your thoughts on probiotics, tapioca starch and kombucha. The thing is that we still get loads of people complaining about gut issues, the causes of which can be wide ranging and extremely difficult to pinpoint. These 3 ingredients have been shown to help in some way when we’ve trialled them with around 20 people in the office and we reckon it helps.

Gut microbiome research being in its infancy the research has been around for 30 years/longer than @JamesCollier has been in nutrition. The probiotic we are using has been proven safe, effective over a 12 month shelf-life and may support good gut health.

  1. Hear what you’re saying on natural vitamins and minerals. Agree that the isolated synthetic/natural forms are the same. However, a food’s structure can affect absorption and the wholefood can bring other beneficial nutrients. For example the vitamin C in acerola cherries is more stable than the isolated synthetic form.

Also massively improving sourcing and quality of the 6 main ingredients means that we no longer need to add biotin, choline or chromium as they now supply 100% of each.

10 Likes