I’ve been on and off the Huel train since (almost) the beginning (well, around 2015/16-ish). I’ve enjoyed various different products over the years and particularly enjoy the RTDs (but sorely miss the granola).
Why am I writing this post?
I guess I’m a bit impatient with the lack of new offerings from Huel here in the UK and have to admit I’m starting to look at other similar companies.
When are we getting v3.0 of the RTDs with some new flavours? It seems like the v2.0 flavours have been around forever, and frankly I want to try something new.
When are getting new flavours in general for the standard powders? Again, these flavours have been around for a while. Can we get something new and exciting?
When are we getting anything new or innovate from Huel here in the UK? Disappointing that Huel launch a whole new product line in the US (Huel Greens) that we don’t get here in the UK, the birthplace of Huel.
Where are the limited editions flavours? I seem to remember limited runs of certain flavours/flavour boosts - Mince Pie etc. It would be nice to get things like that happening again at certain times of year. There is so much potential with this - you could have a limited edition desert flavour range (Black Forest Gateau, Pumpkin Spice etc).
When is the formula going to be updated? I’m aware that 3.1 was announced recently, but I’m talking significant updates to the formula. Version 4.0? It feels like a long time since any major improvements were made - a better sweetener, significant lowering of saturated fat (especially in the RTDs), more up to date ratios/amounts of certain vitamins/minerals more in-line with NHS recommendations etc.
I don’t want this to come across as an attack at all, it’s been great to see this company grow and it seemed like new products were being launched every other month a few years back.
Team Huel, please give me hope that there are lots of exciting new products/flavours on the horizon for the UK (and by horizon, let’s say by the end of 2023?!).