The biggest and best Huel launch ever... Huel Hot & Savoury

It’s got much more texture than a porridge. It has all sorts of grains and vegetables inside, so it feels like it’s quite nutritious and filling.

Here’s a picture of the bag so you know what I mean:

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Usual then… little bit less water for more texture, more water for less? I really like the look of your shots, can’t wait to experiment

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Hi @Julian , I have now placed my order. Just out of curiosity before it arrives how do you make this. Are you still scooping or do you weigh and add water. As the days are getting a little colder I will look forward to a warm lunch. Thanks :crazy_face:

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Yes you can use your existing scoop or weigh whichever your prefer.

The Hot&Savoury ingredients have been cooked before separately, dried and mixed or just dried and mixed into the bags?

Ordered it to Croatia. Finally, my mom won’t look at me weird for drinking “sugary” shakes. She might even try it herself?

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Yeah I would echo what the boss has said. But in addition, I bet they’ve taken the photo while they’re waiting for it to cook! So as not to miss a second when it’s ready! The photos above were taken after more than the recommend 5mins (because it’s a photoshoot!), and it does thicken up more over time!

Is there a way to add a second pot to the orders as we would like to try it with two persons?

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This looks really nice! I’ve just ordered two bags of each alongside my usual subscription. I used to eat a lot of Cup a Soups and Pot Noodles, so I’m sure I’ll like this.

Pricewise it’s higher than I’d like. I’ll be able to justify occasional orders as a treat, but the bulk of my nutrition will remain Huel 3.0. Note that I’m not saying it’s overpriced for what it is, just that I wish it cost the same as 3.0 so I could afford to eat more of it.

Based on maximum order subscriptions (the most economical way to buy Huel):

3.0 powder, 375 cal/£
16 bags = 112000 cal @ £298.40

Hot & Savoury, 228 cal/£
16 bags = 44800 cal @ £196.80

Ready-to-Drink,169 cal/£
96 bottles = 38400 cal @ £226.80

I think it’s in line with their other products. The bags are considerably smaller than Huel powder.

Just make one for yourself. Drink it slowly, savouring every mouthful, and saying stuff like “mmmm, you’ll really enjoy this”. Then, after torturing them for half an hour, you can give the other person the pot so they can wash it and make their own.

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Not currently, we’ve got to be careful with the our stock levels for the pots, as we don’t have that many. But we’re keeping close to it so we can check in later to see if this would be possible. However it’s worth noting that you can make Huel in a bowl just as easily!

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Am not ready for my next order yet, still got about 6bags and 4boxes left so fingers crossed you get more bowls/cups/whatever that thing is because I like stuff!

And I am mad for Thai curry…!

I’m planning on using it the same way - at the moment when I’m wanting a change and something warm, I’ll have soup and bread so I’ll look to this to replace the soup.

Yep, it’s ideal for that. Now we need low-carb Huel Hot so we can pair it up with a big chunk of bread.

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For Europeans a one-time order of 3 pouches is 75€ and on the UK site it is 60.81€, that’s a price difference of almost 25%!

I kind of endured powders being more expensive for Europeans but wow, I can just go to the canteen and get myself 800kcal worth of freshly cooked healthy food for the same (or cheaper) price that I would pay for this product.

If you release a product that is considerably more expensive than your other products then the massive price difference between the UK and the EU is just too apparent. At this price I won’t even try the product although this is exactly what I’ve been looking for. You should consider evening out the prices.

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I’m really sorry about this, but there is very little we can do about this as a business. Different countries have different costs associated with doing business there (different taxes for our products mainly, but also currency exchange and other costs).

This isn’t some excuse to make more money in some countries than others, it’s just it costs us more in some countries to do business there. It’s not as simple as just changing £–>Euros.

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As different countries have different costs then maybe you shouldn’t apply a flat rate for Europeans? Calculating the costs for every country and basing the price on that for the customers in that location will most likely increase your revenue noticeably. A price difference so big has to be caused by just a few EU countries with some odd costs as it cannot be that expensive in most of the EU.

Regarding currency exchange, this solves it: https://transferwise.com/gb/business/

The most confusing part about all of this is that even Americans have cheaper prices than Europeans when it comes to powder and other products. Costs being higher for Huel in Europe than in the US, that’s just not possible considering where Huel ships from and other costs related to doing business in the EU compared to the US.

I studied business in uni and I’m quite sure that if you hired an expert to optimise your costs in the European market then the end price for the consumer wouldn’t be radically higher than in the UK.

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Localised production facilities will have very different price points, especially when looking at the volatility of currency at the moment not to mention concerns in relation to tariffs and deliveries and suchlike.

There’s always room for improvement of course but that will often involve scaling up which includes a need to increase (or create) capacity within market share to take advantage of economies of scale.

When I was working in private equity we would often look at potential synergies in terms of lowering production costs within each jurisdiction and you might be surprised at just how little wiggle room there is within there, and I’m taking of companies with Enterprise Values in the £90-£250million range so it’s not like they lacked expertise!

If Huel would actually be trying to compete in the European market then instead of using a flat rate for the EU and make the majority pay for shipping to some fringe areas then the price would be lower for the absolute majority.

The main European competitors actually differentiate between every single country and it works for them:

@KarlBerg You can still ship to most European countries from the UK store. I managed to buy Chocolate RTD before they added it in the European store by paying 8 GBPs of shipping costs.

Just go to Huel.com and change the country to UK. In the last steps of the checkout, you can select a country different than UK (in the shipping address).

(It takes longer to arrive, but if you prioritize money, that can be a good option)

:man_facepalming:t2: Yeah post this in the official Huel forum where no one from Huel will notice it. :upside_down_face:

Your RTD example was a temporary edge case and such discrepancies are usually ‘fixed’ quickly. For example, if you try to order powder from the UK store then the price of the powder plus the shipping cost equals the exact price that you would pay in the EU store.