We’ve further improved Huel Bar to give you a much softer, better-textured bar in the same three great flavours (Cocoa; Cocoa-Orange; Coffee).
The main reason for the new recipe is to improve the texture, to help stop them drying out and to be better tolerated by people with sensitive tummies.
Addition of rice bran to give a chewier, fudgier soft bar texture
Increased level of sunflower lecithin so aid softness
Coconut nectar for extra sweetness without increasing the sugar
Using soluble gluco fibre as a binder
MCT oil for the nutritional benefits of medium-chain triglycerides rather than coconut oil so we don’t have to heat the liquid ingredients in production meaning less moisture loss
Huel Bar v3.0 is, of course, nutritionally complete and has similar great nutrition as v2.0 as well as higher levels of essential omega-3 and omega-6 fatty acids and a higher inclusion of vitamin D.
We’ve got to balance taste with nutrition, we’ve managed to keep the bar the same level of sugar as v2.0 but massively improve the texture whilst still keeping a great nutritional profile!
Just tucked into a new v3.0 Bar! Really good. Took a picture for comparison. You can see the almost glossy texture of the new Bar. (fyi, both Bars were Cocoa & Orange and have exactly the same expiry date, which suggests they were produced within a month of eachother)
To show you the difference in texture, see these videos. The v3.0 Bar is so soft and almost fudge-y that is practically bends in half.
Everyone I showed the original bars to complained about the lack of squishiness and felt they were too dry and crumbly. I think this change will be appreciated by many people.
I originally thought you were responding to Tim, not me.
Yes, I think it is THAT important. There are already a ton of products on the market which have lots of sugar in them. If I wanted something without sugar, I’d probably have found it already.
When I want a snack of sugar in it, I normally turn to a Snickers bar. From Huel, I’m looking for something healthier.